- Define and set up on-site campaign plans for Live Sports / Live Events for our Clients Owned & Operated marketing channels with the goal of converting customer interest into engagement with our content
- Deliver consistently robust multi-touch, on-site, and on-app campaigns for Live Sports / Live Events launches while driving content discoverability, channel growth, and supporting business performance across sports properties and locales
- Brief and liaise with creative production teams to deliver marketing assets within your specifications and needs in terms of on-site marketing and messaging
- Deliver consistent channel growth and performance improvements, against key metrics across both the established locales and our expansion into new locales
- Define your channel strategies and manage a continuous, meticulously planned, and documented test plan
- Write proposals, testing roadmaps, and campaign reviews, to be delivered up to VP level and shared globally
- Deep dive channel performance and champion an ever-raising bar of insight and performance tracking for your channels
- Work closely with other marketing teams within our Clients profile, to ensure key launches and partnerships are well supported
- Drive the implementation of new, scalable programs in partnership with Our Client's Product teams across the global organization, championing Our Clients EU customers’ needs
- Professional experience in product marketing, consulting, growth marketing, performance marketing, or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership Professional experience in marketing or marketing research
- Experience using data and metrics to measure impact and determine improvements
- Experience presenting metrics and progress to goal to senior leadership
- Experience using Excel or similar tools and analyzing metrics to measure impact and determine improvements
- Ability to learn and operate in-house digital marketing scheduling tools
- Experience in stakeholder management, working with a wide range of internal partners, to document and present strategies and provide periodic updates to internal and external audiences
- Ability to manage blocking issues, provide escalation management, anticipate and make trade-offs, and meet committed delivery timelines
- Experience working with Tech teams to develop or improve tooling and/or user features
- Passion or interest for Live Music and Sports and the digital entertainment industry
- A good understanding of digital products and interactive entertainment
- Experience in multi-territory digital campaign management
- Fluency in another European language (German, French, Italian, Spanish or Swedish)
- Basic knowledge of SQL and data visualization tools (Tableau, Quick Sight)