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Must be eligible to work in the UK.
Market leading & hugely popular eCommerce Consumer business - one of the fastest growing D2C brands out there at the moment. The Head of Product Growth must have D2C experience.
Role:
- Head of Product Growth - forefront of expansion efforts.
- Develop & execute Growth Strategies - attract & retain the best customers.
- Shaping Product Growth Strategy.
- Focus on long-term value creation over mere conversion rates.
- Deep understanding of Product Marketing with a Data-Driven approach to drive growth.
- Optimising the e-commerce/website Customer Experience & Customer Journey.
- Ensure products resonate with customers while aligning with brand values.
- Lead ecommerce/website experience initiatives - ensure compelling storytelling, effective merchandising & a seamless Customer Journey.
- Leverage key Digital Marketing Channels such as - Meta & Google - optimise online presence & customer acquisition efforts.
- Analyse data to understand - customer behaviour & market trends.
- Collaborate with Product Marketing team - ensure product offerings are well-represented & aligned with customer expectations & brand ethos.
- Foster a culture of experimentation & innovation - continuously testing innovative approaches.
- Drive cross-functional efforts with - Branding, Marketing, Analytic & Technology teams.
Experience Required:
- Product Growth - experience gained within respected D2C brand.
- Tech or Consumer sector experience.
- Partnering with - UX Designers, Product Managers & Engineers/Developers - driving product
- growth.
- Scaling a Product or Brand - strong emphasis on eCommerce/website experience & customer engagement.
- Key Digital Marketing Platforms - Meta, Google, etc - hands-on experience.
- Data Insights & Analytical Skills - translate Data Insights into actionable growth strategies.
- Background in Product Marketing, Analytics - related field - transitioned into a Growth/Product-oriented role.
- Exceptional understanding of - Storytelling, Offers & Merchandising - relating to site experience & Customer Journey.
- Strategic Thinker - have a passion for product respect & long-term customer value over short-term gains.
- Leadership - exceptional leadership skills - ability to inspire, motivate & leading teams to achieve growth objectives.
- Enjoys being part of a fast-paced & innovative environment.
- Excellent Stakeholder Management/Engagement - ability to engage with senior stakeholders.
Keywords: Head of Product Growth, Head of Product, D2C, Product Manager, Senior Product Owner, Product Growth Strategies, Customer Journey, CX, UX, Product Marketing, Product, eCommerce Product Manager, Head of Product Growth, Head of Product, Central London, Permanent, T6/MN/18756.
