Job Title: Freelance PR ManagerLocation: London, Fleet, or RemoteRate: Up to £250 per day
About the Role:My client is seeking a creative PR Manager to boost their brand presence across both B2B and B2C audiences. This role requires a skilled storyteller capable of crafting compelling narratives that position their brand as an industry leader. You'll adapt messaging for different audiences, generate data-driven stories, and secure high-impact media coverage. Experience with the US market is a plus.
Key Responsibilities:
- Develop and execute a PR strategy for high-impact media coverage.
- Lead thought leadership campaigns and position spokespeople as industry authorities.
- Use data and insights to craft newsworthy narratives that attract media interest.
- Identify trends and insert the brand into relevant conversations.
- Develop strong brand positions on industry topics.
- Build and maintain media relationships to secure commentary, interviews, and op-eds.
Key Skills & Experience:
- Proven PR and communications experience.
- Strong ability to spot and develop newsworthy opportunities.
- Expertise in data-driven storytelling and creating effective PR campaigns.
- Experience in issue hijacking and capitalising on trends.
- Established media contacts across consumer, business, and trade press.
- Excellent writing skills for press releases, social media, and thought leadership
*Rates depend on experience and client requirements