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Lead Digital Analyst

Harnham - Data & Analytics Recruitment
Posted 10 hours ago, valid for 24 days
Location

London, Greater London EC1R 0WX

Salary

£60,000 - £72,000 per annum

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Contract type

Full Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

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  • The Lead Digital Analyst position in London offers a salary of up to £80,000.
  • This role involves overseeing tagging operations across five countries and ensuring data accuracy for web and app analytics.
  • Candidates should have hands-on experience with GA4, GTM, and knowledge of Adobe Target for A/B testing.
  • Strong stakeholder management skills and the ability to work cross-functionally are essential for this position.
  • The ideal candidate will have experience in Conversion Rate Optimization and a proven track record in analytics.

LEAD DIGITAL ANALYST - LONDON

UP TO £80,000

THE COMPANY

I am supporting a high-growth, globally reaching telco business on a key Digital Analytics hire.

THE ROLE

The successful Lead Digital Analyst responsibilities will include:

  • Oversee and refine all tagging operations across five countries, ensuring all data from their web and app is accurately captured and available for analysis
  • Be the go-to expert for data accuracy, ensuring all web and app analytics data is correct and actionable
  • Support Conversion Rate Optimization (CRO) initiatives, facilitating A/B tests across countries and using Adobe Target to measure the effectiveness of personalised journeys
  • Collaborate closely with senior stakeholders and drive alignment across regional teams to support their analytics needs
  • Deliver insights into user journeys, ensuring personalised experiences based on customer types

YOUR SKILLS AND EXPERIENCE

The successful Lead Digital Analyst will have the following skills and experience:

  • Hands-on experience with GA4, particularly in trial or experimental setups
  • Experienced in GTM, with expertise in advanced tagging and troubleshooting for multiple countries or large accounts.
  • Knowledge of Adobe Target for A/B testing and experience with Conversion Rate Optimisation
  • Strong stakeholder management skills, comfortable working cross-functionally and influencing at a senior level

THE BENEFITS

The successful Lead Digital Analyst will receive a salary of up to £80,000, plus an array of additional benefits.

HOW TO APPLY:

Please register your interest by sending your CV to Harry Mincer via the apply link below.

Apply now in a few quick clicks

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.