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Senior Brand Designer - London
Expedia Group is looking for an accomplished Brand Designer to work onsite in the Design team and support expanding brand guidelines. This is a 6mth PAYE contract starting in Feb 2025.
This role will focus on creating brand guidelines from scratch for B2B. This will include getting signoff before launch, competitor analysis, rigour-based analysis, not feelings. You will be refining the brand identity to make it more distinct and impactful for partner-facing assets, ensuring our work resonates effectively within the B2B space. Elevate and stress test the current brand guidelines. Develop new brand guidelines for illustration, photography and styles areas to match vision and mission, from scratch for B2B. You should have an inspirational creative brain: a passion for imagining and realizing design work that is best-in-class and authentic.
- Be involved in the creation of the brand design. Create the brand guidelines from scratch
- Competitor analysis/ research. Getting stakeholder signoff before launch
- Interview/due diligence / Rigour instead of feelings based
- Breadth of design skills across various media, for multiple audience types.
- Demonstrated work across PowerPoint, motion graphics, animation, and illustration.
- Sharepoint design a plus.
- Previous experience of creating brand guidelines from scratch and adapting current to the B2B markets, so they are fit for purpose.
- Make suggestions to layout composition to make templates more impactful
- Figma/ Adobe Creative Suite (Illustrator, Photoshop, InDesign, PremierePro)
- Great communication skills, including staying connected with partners and delivering real-time updates whether sharing project ideas, content creation, roadblocks.
- Interest in staying at the forefront of design, communication and culture.
- Be able to present design ideas to senior stakeholders
- Relate the brand guidelines to different email channels.
- Comfortable with passionate working environments and tight turn-around times.
- Experience across Travel/Tourism sector helpful.
Click Apply now/contact Lianne to be considered for the Senior Brand Designer - London role
