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Are you a seasoned Market Research Analyst with expertise in the new homes or affordable housing sector? Are you ready to leverage your insights to drive strategy and growth? My Client is a leading new homes selling agent, is seeking a skilled Market Research Analyst to join their team and make a meaningful impact in today's housing market.
About the Role:In this role, you'll be pivotal in analysing market trends, shaping pricing strategies, and delivering insights that directly support external stakeholders sales and development teams. Your focus will include the new homes and affordable housing sectors, where your deep knowledge of buyer demographics, housing policies, and regional market shifts will be key in driving success.
Key Responsibilities:- Conduct in-depth market research and competitor analysis, specifically tailored to the new homes and affordable housing sectors
- Analyse buyer behaviour, price trends, and demographic data to support sales strategies and decision-making
- Provide actionable insights to guide pricing models, positioning, and product offerings
- Regularly report on local and national housing policies, market dynamics, and emerging trends to anticipate challenges and opportunities
- Collaborate closely with sales and marketing teams to inform campaigns and outreach efforts
- 2+ years of market research experience in the new homes, affordable housing, or property
- Proven expertise in data analysis, with experience using tools such as Excel, Power BI, or similar
- In-depth knowledge of affordable housing policies, regional demand trends, and buyer demographics
- Strong communication skills to deliver clear, actionable recommendations to cross-functional teams
- A proactive, analytical mindset and a passion for making housing more accessible and attainable
- Up to £49k, depending on experience
- Monday-Friday, 9am-5pm
- 1 Day WFH
- The chance to influence strategic decisions in a respected selling agency
- Opportunities for career growth within a supportive, mission-driven team
If you're ready to apply your expertise to advance affordable and new home developments, apply with your CV today!
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