CRM Marketing Executive

A well respected international school group is looking for a CRM Marketing Executive to lead on global email marketing campaigns and be the Salesforce Marketing Cloud expert for the group. This is a fantastic opportunity for a CRM Marketing Executive to step up into a busy portfolio management role.

Client Details

Our client is a well-established international school group with a leading brand in the sector.

The team is in the London office three times per week with 2 days working from home.

Description

• Management of the Salesforce Marketing Cloud CRM.
• Launch and manage automated email marketing campaigns which engage the Group's customer base on a national and international basis.
• Drive customer engagement through targeted CRM marketing strategies.
• Work collaboratively with UK and international colleagues.
• Customer journey management, ensuring a clear customer journey and nurturing throughout all campaigns.
• Track and analyse campaign results.
• Train relevant colleagues on the CRM.

Profile

• Essential: Salesforce Marketing Cloud experience
• Excellent understanding of email marketing best practices, including segmentation, personalisation, and automation.
• Strong ability to analyse and interpret campaign data, identifying trends and actionable insights.
• Strong project management skills with the ability to manage multiple campaigns simultaneously.
• Excellent communication and collaboration skills.
• Experience with A/B testing and optimising email performance.

Job Offer

• Salary: £37,000 - £40,000 per annum
• Opportunity to work in a large, impactful organisation in London.
• Excellent benefits available.
• Hybrid working.
• A supportive working environment with the ability to develop within the role.