Partner Marketing SpecialistLocation:UK, LondonLength:12 monthsRate:£29.40 p/hHours:40 hoursAbout ClientWe help the world’s largest organizations adapt to what’s next by bringing finance, HR, and planning into a single enterprise cloud. We work hard, and we’re serious about what we do. But we like to have fun, too. We put people first, celebrate diversity, drive innovation, and do good in the communities where we live and work. We have a dog-friendly office and a well-stocked snack bar.Role BriefThe Global Partner Marketing team plays a crucial role in driving the success of our client's partner ecosystem through strategic marketing initiatives. In this specialist role, you will work closely with our partners to support co-marketing programs that generate demand, increase brand awareness, and accelerate pipeline growth. The Partner Marketing Specialist is responsible for assisting in the creation and execution of partner marketing activities and will provide operational support for our Partner Marketing Managers.Job Responsibilities:

Build and manage marketing campaigns and programs that support our client's partner ecosystem vision, foster relationships with key partners, and support our client's growth goals

Collaborate across our client's sales and marketing teams to develop and execute effective marketing programs that align with the Global Partner Organization's business objectives
Provide guidance and support to partners on co-marketing initiatives to ensure consistent messaging, branding, and execution
Coordinate and support partner involvement at events, trade shows, conferences, and webinar
Develop partner marketing content including but not limited to: co-branded assets, case studies, success stories, videos, podcasts, social media activations, etc
Track and analyse marketing performance metrics, such as lead generation and conversion rates, to recommend actionable insights to optimize partner marketing activities
Conduct market research and competitive analysis to identify trends, best practices, and areas for partner marketing improvements

General Qualifications/ Experience:

Experience creating co-marketing campaigns that support sales pipeline and revenue growth from demand generation through closed/won opportunities

Adept at content creation and PR
Comfortable working in an ever-changing environment, including the ability to adapt as business priorities change
Strong track record of collaboration across functions and geographies
Ability to plan, manage, and execute several marketing programs simultaneously
Proficiency in developing and managing relationships with external marketing agencies, providing clear briefs, overseeing project execution, and evaluating performance to ensure optimal return on investment
Experience using Salesforce, Marketo, and Tableau
Knowledge of regional languages is advantageous
Appreciates a collaborative and fun work environment
A passion for learning —unafraid to try new things, fail fast and course-correct
Data-driven and experimental in how you approach and measure your work
Travel 10-20% time

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