Senior Marketing Executive

Fractal Systems are a young and dynamic B2B consultancy and training provider, dedicated to assisting large firms in delivering projects through Agile methodologies. The company collaborates with some of the most prominent and well-known global organisations, helping them to operate more efficiently.

Their mission is to provide and develop exceptional delivery capabilities for their clients, while also driving forward their own ambitious growth plans.

This is an ideal time to become part of their team, as they have recently expanded into new regions and are preparing for exciting projects on the horizon. They are seeking an individual to elevate their marketing capabilities to the next level. This is a highly engaging role, offering the chance to make a significant impact on their growth journey.

Role Overview:

They are looking for a highly adaptable and self-motivated Senior Marketing Executive to join their team. The successful candidate will be responsible for managing and implementing comprehensive marketing strategies to enhance brand visibility, generate leads, and drive conversions. The ideal candidate should have experience in content management, social media (both organic and paid), email marketing, and SEO. In this role, they will collaborate closely with key stakeholders, including the founders, to design and execute campaigns that strengthen the company’s market presence and support business growth.

Key Responsibilities:

• Social Media & Content Management - Create and manage a content calendar, focusing on LinkedIn, competitor analysis, and content creation.
• SEO Management - Collaborate with SEO agencies and oversee deliverables to improve performance and align with marketing strategy.
• Lead Generation & Campaign Management - Manage LinkedIn Ads campaigns and develop strategies for qualified lead outreach.
• Email Marketing - Create and schedule weekly email newsletters and develop automated email flows for lead and customer nurturing.
• Project Management - Lead marketing projects and collaborate with external partners on joint campaigns.
• Strategic Collaboration - Work with company founders to extract insights for marketing materials and support updates and events.
• Website & Social Media Management - Manage the company’s website and social media channels, ensuring they are up-to-date and optimized for lead generation.
• Market & Competitor Analysis - Monitor industry trends and competition to identify opportunities for growth and differentiation.
• Relationship Building - Build and maintain relationships with media outlets, influencers, and industry experts to increase brand awareness and credibility.
• Performance Analysis - Analyse and report on the performance of marketing campaigns and make data-driven recommendations to improve results.

Benefits:

• Competitive Salary: £26,000 to £31,000 per annum (experience dependant)
• Remote Working - Enjoy the flexibility of working from anywhere.
• Exclusive Offers & Discounts - Gain instant access to a range of deals through BrightHR.
• Generous Annual Leave - 31 days of paid time off to recharge and unwind.
• Learning & Development - Budget to support your personal and professional growth.
• Autonomy & Independence - Freedom to innovate and shape your own path within the company.

Requirements:

• 4+ years of experience in B2B marketing.
• Proven experience in LinkedIn marketing, content management, and lead generation.
• Excellent project management skills, with the ability to handle shifting priorities in a fast-paced environment.
• Strong communication and content creation abilities.
• Ability to work proactively, independently and take initiative, with minimal supervision.
• Preferred: Proficiency in marketing automation tools, CRM systems, and analytics platforms.
• Experience with sales tools like Sales Navigator.
• Arabic language skills would be an advantage.
• Experience in Agile project management methodologies is a plus.

This is a green field opportunity and a real chance for the right individual to build results driven campaigns that really deliver! You will have the autonomy and trust of the founders to run solid lead generating campaigns that will help Fractal Systems grow.

If you are a determined, proactive and driven B2B marketing professional with a proven track record of success, we encourage you to apply for this exciting opportunity to join the team. They offer flexible working, competitive salary, and opportunities for growth and development.