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- Oversee the placement of featured events, promotions, casino highlights and other key content via our websites CMS.
- Plan and execute content updates daily, in line with product offerings, brand initiatives, and market trends.
- Ensure content planning meets the brand objectives and KPIs.
- Create a content calendar in alignment with the sports events calendar, game launches, product launches, and brand campaigns.
- Work closely with key stakeholders to ensure website updates are aligned with broader marketing, product, and brand strategies - optimised to drive customer engagement and conversion.
- Analyse and optimise content placement and timing, ensuring high visibility and engagement during key moments (e.g., peak betting periods, major sporting events).
- Utilise data to recommend improvements to website layout, content timing, and placement for better performance.
- Track and report on the performance of content placements, promotions, and website real estate.
- You will have a minimum of 2years experience in a content role, specifically website management
- You must have experience working in e-commerce sector that is fast moving
- You must have proven experience managing website content through a CMS
- Strong ability to analyse performance data and use insights to make improvements
- Ability to think strategically and act swiftly in a fast-paced environment.
- Ability to read and write Fluent Turkish.
- Experience working in sports betting/casino games
- Keen interest within sports preferred football and basketball, or Turkish sporting events
