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Social Media Assistant
Venn Group are currently supporting a Housing Association in London who are looking for a social media enthusiast to join their Communications team. The ideal candidate will have proven social media skills (paid or voluntary) with evidence of increased engagement and participation.
Key Responsibilities
- Content Creation and Scheduling
- Assist in creating, writing, and editing engaging content for various social media platforms, including images, captions, videos, and stories
- Schedule and publish posts across platforms such as Instagram, Facebook, Twitter, LinkedIn, and TikTok using social media management tools
- Collaborate with design and marketing teams to ensure that content aligns with brand guidelines and overall marketing campaigns
- Community Engagement
- Monitor social media channels for comments, messages, and mentions, and respond promptly to engage followers and maintain a positive online presence
- Engage with followers by liking, sharing, and commenting on relevant posts to foster a sense of community and increase reach
- Assist in handling customer service inquiries on social platforms, forwarding complex issues to the appropriate team member
- Social Media Monitoring and Reporting
- Track and monitor social media metrics, such as engagement rates, follower growth, and post-performance, using analytics tools
- Compile weekly or monthly performance reports to help measure the success of social media efforts and suggest improvements
- Keep an eye on social media trends, competitor activity, and audience insights to help identify new opportunities
- Campaign Support
- Support social media campaigns by coordinating content, assisting in promotional activities, and ensuring all posts go live according to schedule
- Participate in brainstorming sessions for new campaigns and content ideas that appeal to target audiences
- Contribute to the planning and execution of social media contests, giveaways, and other engagement strategies
- Trend and Competitor Analysis
- Conduct basic competitor analysis to understand their social media strategies, content types, and audience engagement.
Required Skills and Qualifications
- Education: Bachelor’s degree or equivalent experience in Marketing, Communications, Digital Media, or a related field (current students or recent graduates may also be considered).
- Experience: Some experience with social media management, either through internships, personal projects, or work experience.
- Technical Skills: Basic proficiency with social media management tools (e.g., Hootsuite, Buffer, Later)
Preferred Qualifications
- Basic graphic design skills and familiarity with design tools like Canva, Adobe Photoshop, or similar
- Experience with analytics tools (e.g., Google Analytics, social media platform insights) and reporting on performance metrics
