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Media Communications Lead

We Are Aspire
Posted 5 days ago, valid for 3 days
Location

London, Greater London SW1A2DX, England

Salary

£60,000 - £80,000 per annum

Contract type

Full Time

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Sonic Summary

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  • A global premium spirits business is seeking a Media Communications Lead to oversee their ATL and BTL strategy for a new product portfolio.
  • The role requires over 7 years of experience in global omnichannel media planning and a proven track record in enhancing challenger brands' market presence.
  • Candidates should be prepared to travel internationally for 30% of the time and have experience working with creative and digital agencies.
  • The position involves developing media strategies and guidelines to drive brand growth and creating relevant campaigns for local markets.
  • Salary details were not specified in the job listing, but the role offers an opportunity to influence key decisions in a newly shaped function.

Are you seeking a new in-house Media role working for a global premium spirits business that has won numerous awards for its innovative approach and contributions to the spirits industry? You will join a newly shaped function in the business, where you can make a change, influence important decisions, and drive the company's future.

As the Media Communications Lead, you will oversee all aspects of the global ATL and BTL strategy for the brand's up-and-coming product portfolio.

The Role:

  • Responsible for developing the global ATL and BTL media strategy to drive long-term brand growth.
  • Responsible for working with the global and regional insights team to drive data-driven campaign ideas for each market.
  • Responsible for working with the local market teams to create locally relevant ATL and BTL media campaigns.
  • Responsible for developing global media planning guidelines to drive impact in local markets.
  • Responsible for managing relationships with creative and digital agencies from briefing to performance assessment.

The Candidate:

  • 7 years plus experience in a global omnichannel media planning position.
  • Global market experience is essential.
  • A proven record in growing challenger brand's market presence through creative and innovative media planning.
  • Willing to travel, 30% of your time will be spent traveling to international locations.

We Are Aspire Ltd are a Disability Confident Commited employer

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