Role Overview
We are partnering with a leading charity looking hire a Digital Fundraising Officer to enhance their digital reach and secure greater support through innovative online fundraising activities.
Main Responsibilities
- Plan and execute digital fundraising campaigns.
- Develop paid campaigns on the charity platforms.
- Optimise donation platforms and landing pages.
- Collaborate with agencies to meet project deadlines and budgets.
- Innovate strategies to acquire and retain digital supporters.
- Propose new fundraising campaigns and optimise the online shop.
- Enhance digital engagement and supporter journeys.
- Analyse campaign performance and audience data.
- Provide insights to optimise fundraising activities.
- Contribute to the Individual Giving Programme and budget management.
- Track digital expenditures and ensure regulatory compliance.
Requirements
- Has knowledge of digital fundraising and marketing tools.
- Has experience in multi-channel campaigns and project management.
- Is proficient in Meta, PPC, and Google Analytics.
- Holds a digital marketing qualification.