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An exciting role for a performance marketer to bring their digital expertise into a leading business, offering an opportunity to enhance digital strategies and drive online presence within an established company.
Client Details
The company is a well-renowned player within the FMCG industry, operating on a large scale. It prides itself on delivering high-quality products and constantly strives to evolve with the digital world.
Description
You will be responsible for:
- Developing and implementing digital strategies to drive online traffic to the company website
- Collaborating with internal teams to create landing pages and optimise user experience
- Measuring and reporting performance of digital marketing campaigns and assess against goals
- Identifying trends and insights, and optimising spend and performance based on insights
- Planning, executing and measuring experiments and conversion tests
- Collaborating with agencies and other vendor partners
Profile
The successful candidate should have:
- A strong digital background with experience in media buying
- Proven experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate
- Solid knowledge of website analytics tools
- Experience in setting up and optimising Google Adwords campaigns
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Job Offer
A salary of up to £45,000 + benefits is on offer for the successful candidate
