Senior Marketing Executive

About the Company:

Our client is a forward-thinking and growing company based in Manchester, dedicated to delivering top-quality products and services to their customers. As they continue to expand, they are looking for a talentedSenior Marketing Executiveto join their team on a hybrid basis. This is a fantastic opportunity for a dynamic individual to contribute to a company with a strong vision for growth and innovation.

Role Overview:

The Senior Marketing Executive will play a key role in developing and implementing strategic marketing campaigns that drive engagement, brand visibility, and business growth. This is a hybrid position, allowing for a combination of remote and in-office work in Manchester.

Key Responsibilities:

• Campaign Planning & Execution:Lead the creation, implementation, and management of multi-channel marketing campaigns (digital, social media, email, and print).
• Content Strategy:Develop and oversee the production of engaging and high-quality content across all platforms, ensuring consistency with the brands voice.
• SEO & Analytics:Optimize website performance through SEO strategies and monitor digital analytics to track success, identify trends, and adjust campaigns as needed.
• Social Media Management:Manage the social media strategy, ensuring content is aligned with brand goals and resonates with the target audience.
• Brand Management:Maintain and enhance brand identity through consistent messaging and creative storytelling.
• Collaboration & Communication:Work closely with internal teams and external partners/agencies to ensure smooth execution of marketing initiatives.
• Market Research:Conduct research into market trends, customer insights, and competitor activities to inform strategy and keep the company ahead of the curve.

Skills & Experience Required:

• Demonstrated experience in a similar senior marketing role, ideally within a fast-paced environment.
• Solid understanding of digital marketing strategies, including SEO, PPC, email marketing, and social media.
• Exceptional copywriting and content creation skills.
• Strong analytical skills with experience using Google Analytics and other marketing tools to drive insights and improvements.
• Excellent project management skills, with the ability to multitask and meet deadlines.
• A creative thinker who can bring innovative ideas to the table.
• Excellent communication skills and the ability to collaborate with various teams and stakeholders.
• Degree level or equivalent in a related field

Benefits:

• Competitive salary of up to £35,000 per annum.
• Hybrid working model (Manchester-based office with remote flexibility).
• A supportive and dynamic work environment with opportunities for career development.
• Chance to be part of a growing company with a focus on innovation and creativity.