Paid Media & Data Manager

Passionate about Paid Media & Analytical Marketing? 

Do you love all things live music and events?

We are supporting a forward-thinking organisation specialising in creating vibrant venues and activations that prioritise brand and community. Since their founding in 2021, we have collaborated with and enhanced spaces through award-winning hospitality, leisure, and cultural events. With a portfolio of five venues hosting over 150 events annually, we are at the forefront of the live music scene!

We are seeking an experienced and ambitious Paid Media & Data Manager to managing paid media strategies, budgets, and analysis for events across our five venues, while collaborating with event and artist partners. Ideal for a proactive and organised individual passionate about digital marketing, events, and electronic music, who thrives in a fast-paced, creative environment.

Role & Responsibilities

• Lead paid media campaigns for events across five venues, ensuring effective coordination for event and ticket launches.
• Manage and optimise advertising campaigns daily, ensuring performance aligns with goals.
• Analyse customer data to identify trends, suggest opportunities, and drive strategic marketing decisions.
• Collaborate with internal teams, artists’ management, and external partners to deliver innovative event marketing campaigns.
• Oversee and report on the performance of marketing channels, including paid and organic socials, with a focus on data-driven insights.
• Manage budgets efficiently, conduct A/B testing, and ensure all systems and pixels are correctly implemented and optimised.

About You

• A digital marketing expert with 3+ years of experience in paid media for music events, including proven success in driving ticket sales.
• Experienced in managing campaigns on platforms like Instagram, Facebook, TikTok, YouTube, Google, and more, with advanced knowledge of Meta Business Suite.
• Skilled in data analysis, budget management, and campaign optimisation, with a track record of managing budgets up to £30,000 per month.
• Organised, detail-oriented, and proactive, with exceptional communication and problem-solving skills.
• Passionate about the music industry, particularly electronic music, and knowledgeable about targeting Gen Z and millennial audiences.
• Confident working with tools like Google Suite, email marketing platforms (e.g., Mailchimp), ticketing systems (e.g., Skiddle), and briefing design teams.

Why Join Us?

• Be a key player in a thriving, creative industry.
• Collaborate with a talented team of marketers, designers, and industry professionals.
• Work on groundbreaking campaigns for exciting artists and cultural talent.

If you’re ready to bring cultural events to life and thrive in a fast-paced, collaborative environment, we’d love to hear from you! Please get in touch with Victoria Winter or click "Apply Now" to be considered for this vacancy.

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The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.