Key Responsibilities:
- Design and execute social media strategies aligned with brand goals and target audiences.
- Manage content calendars and ensure consistent posting.
- Stay updated on social media trends and best practices.
- Create engaging graphics and videos using Adobe Creative Suite and other tools.
- Collaborate with team members to produce cohesive campaigns and mentor our Digital Marketing Apprentice.
- Use analytics tools to track performance metrics and inform future strategies.
- Monitor community engagement and respond to audience interactions promptly.
- Proven experience in social media management with a portfolio of successful campaigns.
- Qualifications in social media, digital marketing, graphic design, or related fields.
- Strong skills in graphic design and video editing software.
- Excellent writing abilities and analytical mindset.
- Strong organisational skills to manage multiple projects efficiently.