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My client is a successful and long established B2B Marketing / Digital Marketing and PR Agency. They provide services to manufacturing, engineering, industrial and logistics clients from individual one-off projects right through to a comprehensive out-sourced marketing solution.
They are now looking for a PR Account Manager to join their team. You could be a seasoned PR Manager or a PR Executive looking to take their next career step - the key is to demonstrate the versatility, mind-set and juggling skills to work within a busy agency environment.
Your role alongside the account directors will be to develop and implement PR strategies/campaigns as part of their clients' overall marketing plans. Tailoring them to business objectives, focusing on media relations by managing and building relationships with key journalists, influencers and media outlets to secure coverage for clients, content creation and campaigns.
You will track and analyse PR campaigns performance, providing clients and account directors with regular updates as well as staying up to date on industry trends, new media outlets, influencer trends and digital PR strategies.
You will work with colleagues to help them develop their own PR skills as well as to provide support to business development activities.
They are looking for some proven B2B PR experience, ideally within their existing technical / engineering sectors.
You will be degree educated (Ideally in PR or a related field) with a strong understanding of a range of specialist areas that are key to our clients business: Search marketing, SEO, email marketing, web analytics & metrics, mobile apps and PPC. The ability to produce high quality written content for press materials, business pitches, press releases and articles is essential
The role is based on a 42.5 hr working week (finishing early on a Friday) combining 2 or 3 days in the office with home working. Aside from a competitive basic salary and benefits, the company is fully committed to the training and development of its people.
