Campaigns & Promotions Lead

Do you have strong end to end campaign management experience?

Do you have campaign management experience across email, website, events, direct mail, press advertising and social?

Do you have a proven track record of managing campaigns and promotional activities?

Are you looking for you next step within your career?

If you can answer yes to the above questions then this could be the PERFECT role for you!

Reed Marketing & Creative are currently exclusively partnered with a hugely successful B2C business based in Milton Keynes, who are looking for a Campaigns & Promotions Lead to join their amazing marketing team.

Key Responsibilities:

• Ownership of the creation and management of the National Campaign Calendar – supporting venues, launch activity and events.
• Overseeing all campaign materials and working with the digital teams to ensure full channel capabilities are utilised.
• Work closely with our Operations team and the rest of Marketing to support new site opening launch plans to drive awareness and traffic including teaser campaigns, print collateral and supporting on local events to create demand.
• Designing and delivering campaigns and communications that support the contact and engagement strategies for our customers, that drive traffic to venues – observing Brand guidelines and Tone of Voice.
• Demonstrate creative thinking and work in collaboration with the Digital Marketing team to ensure a robust ‘reactive’ toolkit is also in place.
• Responsible for post campaign analysis, ensuring that our activity is robust and gives us a strong return against chosen KPI’s.

The successful candidate will have prior experience working in a marketing position focusing on end to end campaign management, ideally promotions experience and managing campaigns  across email, website, events, direct mail and press advertising.  Ideally you will have previous line management experience either a direct report or dotted line report. 

In return you will receive a salary paying circa £50K depending on experience + excellent benefits + working from home (2 days a week).  

If you are keen to know more about this fantastic opportunity as a Campaigns & Promotions Lead position, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading.