Area Sales Manager

Area Sales Manager – Southern England

Our client is a leading UK based business with an extensive product portfolio of 1000+ physical security and safety products.

Having built strong foundations over the past 50 years, our client is now actively looking to advance the UK position with the recruitment of a dynamic, relationship-driven Area Sales Manager. This is an active territory with a sales pipeline to immediately develop and expand upon.

Benefits:

• Commission structure 20% of salary for on target performance
• 25 Days Holiday + 8 statutory days
• Company Car + Fuel Card
• Company Credit Card
• Personal Healthcare
• Pension

Principal Accountabilities:

•             Selling directly to High Street Locksmiths, Architectural Ironmongers, Hardware shops, Mail Order and E-Commerce distributors.

•             Managing up to approximately 250 active accounts spread across the South of England.

•             Targeted on growth from existing accounts

•             Retention and development of existing customer portfolio (turnover, margin, product mix, price management).

•             Overseeing single accounts spending up to £250k per annum.

•             Keeping up to date on market information, including competitor activity.

Ultimately you will be a sales hungry individual who thrives on developing  existing and new customers, plus:

•             Ideally has a successful track record in selling security and/or safety products, into retail or distribution channels.

•             Understand the supply chain.

•             Demonstrate the ability to manage existing accounts whilst maintaining new business activity.

•             Understand territory management and are capable of effective time management.

•             Be commercially astute and can communicate effectively at all levels.

•             Have strong IT system skills specifically the use of, Excel, PowerPoint, CRMs and presenting via Teams / Zoom.

Also provided.

•             Extensive historical data in multiple report form

•             Actively maintained CRM system

•             Existing route plan with customers categorised by business type and viability.

•             Long serving support staff in both office and field

A Typical week might look like:

•             Call planning for the week / 2 weeks ahead of your traditional locksmith , architectural ironmongery visits where the focus is sales during the call , sharing product info and confidence building, maybe even a little merchandising ( 6-8 week call cycle )

•             Face to Face or Teams meeting with Product manager for B2B website or Mail Order reviewing performance, new listings, price management and promotions

•             Solo or joint site visit for distributor to survey access, product suitability and build confidence on their behalf

•             Prepare presentation in PowerPoint based on existing templates for Key account meeting or new product offering 

•             Write up notes on CRM

If you are interested in this position, please contact SFR Recruitment Solutions.

Ironmongery / Doors / Access Control / Door Hardware