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Performance Marketing Lead - 30-35k (Office-Based, Peterborough)
Job Type: Full-time, Permanent
Location: In-office, Peterborough
Schedule: Monday to Friday
Are you an experienced performance marketer with a passion for driving results through paid social campaigns?
We are looking for a talented and driven individual to join our client's marketing team. In this role, you will have the opportunity to make a tangible impact by developing and optimizing performance marketing campaigns, analysing data, and delivering measurable ROI for a diverse range of clients. If you thrive on turning data into actionable insights and have a knack for managing social media campaigns, this could be the perfect role for you!
What You'll Be Doing:
- Campaign Strategy & Execution: Design and implement high-performing paid social campaigns tailored to meet business goals and deliver measurable results.
- Paid Media Management: Lead and optimize campaigns across platforms like Facebook Ads, Instagram, TikTok, and YouTube, ensuring campaigns exceed expectations.
- Budget Management: Allocate and optimize advertising budgets to achieve the best ROI and ensure cost-effective, high-performing campaigns.
- Data-Driven Optimization: Use performance metrics to continuously monitor and optimize campaigns, improving click-through rates, conversion rates, and overall ROI.
- Full Campaign Ownership: Manage campaigns from start to finish-setting up, launching, monitoring, and reporting.
- Organic Strategy Development: Create content plans that support and enhance paid campaigns, building communities and strengthening brand presence.
- Collaboration & Creativity: Work closely with the creative team to develop compelling visuals and high-quality content for social platforms.
- Performance Reporting: Provide clients with actionable insights by translating campaign data into clear reports that highlight successes and opportunities for improvement.
What You'll Bring:
- Experience in Performance Marketing: At least 3-4 years of experience in paid social media or digital marketing.
- Expertise in Paid Social Platforms: Strong knowledge of Facebook Ads Manager, Instagram, TikTok, and YouTube. Experience with tools like Hootsuite or Sprout Social is a plus.
- Analytical Skills: Ability to interpret campaign data and adjust strategies to improve performance.
- Creative Thinking: Ability to combine data-driven insights with creative ideas to deliver successful campaigns.
- Bonus Points: Experience in video production and editing to enhance content creation.
- Commercial Acumen: Confident in managing budgets and delivering measurable ROI.
- Collaborative Spirit: A team player who thrives in a dynamic, cross-functional environment.
Why Join?
If you're looking to be part of a creative, results-driven marketing team, this is an excellent opportunity to grow and develop your career. You will work with talented colleagues on exciting campaigns for a wide range of clients, with plenty of opportunities for personal and professional growth.
Benefits:
- Casual dress
- Company events
- Company pension
- Discounted or free food
- Free parking
- On-site parking
Experience Required:
- Social media marketing: 2 years (preferred)
- Performance marketing: 2 years (required)
If you're ready to take the next step in your marketing career and drive meaningful results, apply now to join an innovative and collaborative team! If you think you have the necessary skills and experience to step into this Performance Marketing Lead opportunity then please apply below or contact Nathan Kew at (url removed) or call (phone number removed).
INDPB
