- Work for a well renowned and growing business
- Permanent SEO Specialist
- Based in Preston
- Develop and execute SEO strategies tailored to each of the companies within Group
- Stay up-to-date with the latest SEO best practices, algorithm updates, and industry trends
- Optimise website content, metadata, and page structures across all company websites
- Improve internal linking strategies to boost website ranking
- Perform site audits regularly to identify and resolve issues such as page load speed, mobile usability, and crawl errors.
- Conduct thorough keyword research using tools such as Google Keyword Planner, SEMrush, Ahrefs, or similar platforms to identify valuable keyword opportunities
- Develop content strategies based on high-ranking keywords and search trends.
- Collaborate with content creators to ensure that all content produced is SEO-optimised, from blogs to product descriptions.
- Design and execute off-page SEO strategies, including link-building, outreach, and partnerships with relevant third-party sites to enhance domain authority
- Analyse competitors’ SEO strategies and search engine performance to identify opportunities for improvement and adaptation
- Previous experience within a B2B or multi business environment
- Hold a degree within marketing or digital marketing
- Proficient with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz
- Understanding of both on-page and off-page SEO techniques
- Strong analytical and problem-solving skills
- Ability to build strong internal relationships
- Experience of using third party SEO agencies