Digital Marketing Specialist

Digital Marketing Specialist - (£30,000 - £35,000 + Benefits)

Exciting opportunity for an experienced and dynamic Digital Marketing Specialist to drive significant growth in our Client's business.

Duties include:

Develop and implement comprehensive digital marketing strategies

Oversee all digital marketing campaigns, including SEO/SEM, email marketing (both cold and warm campaigns), social media, and display advertising.

Design, execute, and optimise cold and warm email campaigns to engage potential and existing clients,

maximise deliverability and response rates.

Collaborate with internal teams to produce engaging and relevant content for websites, blogs, and social media platforms.

Qualifications and Skills:

Bachelor's degree in Marketing, Digital Media, Communications, or a related field.

Minimum of 3-5 years in digital marketing roles, preferably within the technology or audiovisual sectors.

Proven experience managing and optimising online stores using WooCommerce and Shopify platforms.

Expertise in SEO/SEM strategies and tools.

Proficiency in using Google Ads, Google Analytics, and other relevant marketing platforms.

Familiarity with content management systems (CMS) and customer relationship management (CRM) tools.

Strong copywriting skills to craft engaging and persuasive content tailored to diverse audiences.

Basic graphic design skills, with experience using tools such as Adobe InDesign, Photoshop, Illustrator, or Canva, to create visually appealing marketing materials.

Excellent verbal and written communication abilities.