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**A mix of partly home-based and working onsite between their two premises**
This is a great opportunity to join a successful business located in North Yorkshire.
Our client runs two very charming traditional country inns, with one dating from the 13th century, providing guests with contemporary accommodation, and great food that is all locally sourced, ensuring their customers have a first-class experience, every time they stay, or visit.
This is a brand-new role in the business and will give the successful candidate a real chance to make their mark as a creative marketing expert.
What we need from you as a Digital Marketing Manager:
- Proven experience working in a similar marketing role, with the ability to demonstrate your experience and success
- You must be able to get to their 2 sites in North Yorkshire
- You will need to have a good understanding of digital marketing concepts and best practice
- Used to leading marketing projects and managing people especially with gathering content from staff to strengthen brand awareness
- Be experienced with all things marketing on social media such as Facebook, Instagram, TikTok, and YouTube both in terms of organic posting and paid advertising
- Knowledge of website CMS and marketing automation tools
- Proficiency in developing and overseeing email marketing initiatives campaigns, etc
- Great at writing content, creative
- Experience with web analytic tools such as Google Analytics
- Experience using MS Office and all Adobe software within the industry
- Implementation of Affiliate/Influencer marketing for the business
- Be commercial with management reports highlighting bestselling products/services and categories to push on paid ads and socials
Desirable:
- Hospitality, weddings, music or events experience
- Degree in Marketing
What this role involves:
- Social Media management across Facebook, Instagram, TikTok and YouTube
- Sourcing, negotiating, and organisation of influencers and creators
- Running Email marketing campaigns
- Database building and management
- Develop and manage a social media revenue stream
- Working with onsite managers and staff to capture content, pictures etc
- Managing deadlines and workflows
- Develop a schedule of marketing activity and content annual, weekly, and daily
- E-commerce shop development
- Manage onsite marketing, POS, and upselling opportunities
Salary: £35,000 - £40,000 per year. Hours: Working Monday to Friday 9.30am 5pm flexible. Some weekend work might be needed to capture content, photos, etc for the role.
Benefits:
- Partly home-based
- Pension scheme
- Holiday
- Performance bonus
- Discounted food and drink
- Employee discount
- On-site parking
- Mileage paid for travel between sites
Please apply now!
