Head of Digital Marketing

Head of Digital Marketing | Based near Romsey, Hampshire | Office based with site visits as needed | Full Time | £40,000-£45,000

Are you a dynamic digital marketer with a flair for technology and a passion for driving business growth?

Do you thrive in a role where you can combine strategy, creativity, and leadership to deliver measurable success?

If so, our client wants to hear from you!

Our client is a forward-thinking company at the forefront of the water jetting industry. With ambitious growth plans and a commitment to innovation, they are looking for a Head of Digital Marketing to generate impactful enquiries and enhance their digital presence.

As the Head of Digital Marketing, you will play a pivotal role in shaping the company's marketing strategy and ensuring its successful implementation.

Your ultimate goal? To deliver a consistent stream of high-quality enquiries that allow the company to meet and/or exceed their business objectives.

Are you the right person for the job?

You will bring a blend of marketing expertise and technical know-how to the role. You'll need:

• A strong understanding of digital marketing principles and how they can be used as leverage within the water jetting industry.
• Leadership skills that inspire and motivate teams to achieve ambitious goals
• Analytical capabilities to interpret data and turn insights into actionable strategies
• Excellent communication abilities to build relationships and gain buy-in at all levels
• Tech-savviness to navigate a variety of digital platforms and tools effectively

What will your role look like?

• Keeping the website fresh, engaging, and optimised for top-tier performance in search engine rankings
• Ensuring customer segmentation is well-organised, up-to-date, and primed for success
• Producing and publishing relevant, high-impact content across digital and social media channels
• Researching, acquiring, and nurturing valuable new contacts to drive growth
• Developing and gaining approval for an annual marketing strategy that incorporates insights from the industry landscape
• Submitting monthly performance updates and monitoring the effectiveness of campaigns across various platforms
• Leading multi-channel marketing campaigns to enhance the company's reach and impact

What success looks like

• Delivering a robust marketing plan that generates a steady flow of high-quality enquiries
• Achieving annual growth in customer engagement and leads
• Staying within budget while maintaining a strong digital presence and top-tier performance

What can you expect in return?

• This is a company on the rise, offering a supportive environment where innovation and ambition are celebrated. This is a unique opportunity to make a tangible impact on a growing organisation and shape its future success
• Free parking, 23 holiday days plus public holidays a pension scheme and an opportunity to join a dynamic team in a dynamic business
• A “success share” scheme is in place for all employees to reward good company performance

Please note that face to face interviews are preferred wherever possible, however, the employer will be happy to conduct initial interviews over Teams or Zoom.

What's next? It's easy! Click “APPLY” now! We can't wait to hear from you!

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