Senior Digital Marketing Manager - Marketing Agency - Specialising in the Hospitality & Hotel Industry.
Location: Rugby Area
Salary: £32,500 - £37,500 per annum, DOE
Employment Type: Full-time, Monday to Friday - Hybrid working set up.
We are seeking a highly experienced Senior Digital Marketing Manager to join our client, a prestigious Marketing Agency who specialise in the hospitality and hotel industry. This is an exciting opportunity for a seasoned digital marketing professional to lead and innovate marketing strategies, work with high-profile clients, and make a significant impact.
Role Objectives:
- Strategic Leadership: Develop and implement cutting-edge digital marketing strategies tailored specifically to the hospitality and hotel sector.
- Campaign Management: Oversee the planning, execution, and optimisation of multi-channel marketing campaigns, with a focus on Paid Search Ads, Social Media, and Email Marketing.
- Client & Brand Alignment: Ensure all marketing initiatives align with client objectives and uphold brand integrity.
Key Responsibilities:
- Team Leadership: Mentor and guide junior and mid-level marketing team members, fostering a collaborative and supportive environment. Lead team workshops and drive professional growth.
- Process Improvement: Innovate and enhance team processes, workflows, and templates. Host internal workshops to upskill team members.
- Client Relations: Act as the main point of contact for high-profile clients, understanding their needs, providing strategic insights and building strong relationships.
- Performance Analysis: Deliver regular performance reports and analyses using data-driven insights to showcase the effectiveness of marketing campaigns. Utilise tools like Google Analytics and Looker Studio to prepare detailed reports.
- Strategic Reporting: Prepare and present comprehensive reports and strategic recommendations to both internal teams and clients.
Required Experience & Skills:
- Digital Marketing Expertise: Minimum of 5 years in digital marketing, including at least 4 years managing Google Ads campaigns.
- Technical Proficiency: Strong skills in PPC, SEO, social media management, and analytics platforms.
- Team Mentorship: Proven experience in mentoring and developing marketing team members.
- Analytical Skills: Excellent ability to interpret data and make data-driven decisions.
- Communication & Interpersonal Skills: Exceptional communication skills for effective account management and client interactions.
What We Offer:
- Competitive Salary & Benefits: Attractive salary range with a comprehensive benefits package - Between £32,500 - £37,500 per annum.
- Dynamic Work Environment: Join a talented team working on prestigious projects in the hospitality and hotel industry.
- Flexible Working Arrangements: Enjoy a hybrid working model that supports work-life balance.
- Annual Leave: Start with 20 days of paid leave, increasing by one day per year after three years of service.
- Comprehensive Benefits: Including pension contributions, paid maternity and parental leave.
- Exclusive Company Perks: Participate in numerous company social events, including an annual trip abroad—recent destinations include Naples, Budapest, Dublin, and Paris.
- On-site Facilities: Convenient on-site parking.
- Travel Opportunities: Experience diverse hotel locations across the country, enhancing your professional exposure.
- Recognition and Rewards: Benefit from length of service awards and personalised growth plans.
Ready to make an impact in the digital marketing world? Apply now!
For more information, contact our consultant, Paul, at (phone number removed).