A fast-growing EdTech company based in Manchester are looking for a Content Marketing Executive to create successful marketing content, drive brand initiatives, boost website traffic, and generate leads for revenue growth.
They are looking for candidates with 2-3 years of industry experience in roles such as Marketing Executive, Copywriter, or SEO/Content Specialist, who have an interest in SEO and are eager to further their career in digital marketing.
Role Responsibilities
- Create and optimise high-quality content, including blog posts, email campaigns, website pages, social posts, and adverts, ensuring alignment with brand tone and SEO best practices.
- Implement SEO strategies to increase organic traffic, focusing on keyword integration and search engine optimisation.
- Collaborate with internal teams, including design and marketing, to produce cohesive campaigns that meet business objectives.
- Develop content that drives lead generation, engagement, and brand loyalty through compelling storytelling.
- Localise content for US audiences while maintaining brand consistency.
- Monitor and analyse content performance to identify optimisation opportunities and implement data-driven improvements.
- Support various digital marketing initiatives and ensure alignment with overall strategy.
- Leverage AI and marketing tools to create content efficiently and stay updated on industry trends.
- Proven experience in content marketing or a similar role ie. Marketing Executive, Content Marketer, Copywriter
- Degree in Marketing, English, Psychology, or equivalent industry experience.
- Exceptional writing skills with demonstrable success.
- Interest and desire to progress in SEO and organic marketing.
- Familiarity with AI tools and their application in content creation would be ideal
- £30,000£35,000, based on experience.
- Hybrid working: Monday and Friday from home, TuesdayThursday in Manchester.
- Flexible hours: Start as early as 7:30 am for a 7.5-hour workday.
- 23 days of holiday plus bank holidays.
- Inclusive and collaborative work environment with a vibrant company culture.
- Eligibility for an EMI share options scheme.