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Join a leading company, dedicated to delivering exceptional products and services. My client is seeking a dynamic and experienced Marketing Manager to drive their B2C marketing initiatives, enhance brand awareness, drive customer engagement, and increase sales.
Day-to-day of the role:- Develop and implement marketing strategies that align with the company's goals and target audience.
- Lead and mentor digital and content marketing teams to ensure cohesive and effective campaign execution.
- Oversee the marketing budget, allocate resources efficiently, and track expenditures to ensure optimal ROI.
- Collaborate with content creators to produce engaging and relevant content for various platforms, including social media, email, and the company website.
- Digital Marketing: Manage digital marketing campaigns, including SEO, SEM, social media advertising, and email marketing, to drive traffic and conversions.
- Event Coordination: Plan and execute events such as product launches, promotional activities, and customer engagement events to enhance brand visibility and customer loyalty.
- Market Research: Conduct market research to identify trends, customer preferences, and competitive landscape, and adjust marketing strategies accordingly.
- Performance Analysis: Monitor and analyze the performance of marketing campaigns using key metrics and provide regular reports to senior management.
- Bachelor’s degree in Marketing, Business, or a related field.
- 5+ years of experience in marketing, with a focus on B2C.
- Proven experience in digital marketing, content creation, and event planning.
- Strong leadership and team management skills.
- Excellent communication and interpersonal skills.
- Proficiency in marketing tools and platforms such as Google Analytics, SEO tools, and social media management software.
- Ability to analyze data and make data-driven decisions.
- Creative thinking and problem-solving abilities.
- Competitive salary and benefits package.
- Opportunity to work with a dynamic and innovative team.
- Career growth and development opportunities.
- A collaborative and inclusive work environment.
Apply now for immediate consideration!
