Marketing Executive

Reed

Posted a day ago, valid for a day

Sittingbourne, Kent ME10 4HS

Full Time

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Sonic Summary

A luxury brand in Sittingbourne is seeking a PR & Marketing Specialist to develop and optimize marketing campaigns across various channels.
The ideal candidate should have a Bachelor's degree in Marketing or a related field and at least 3 years of proven experience in marketing or content creation.
Key responsibilities include managing HubSpot campaigns, writing press releases, and analyzing campaign performance to enhance brand exposure.
The position is office-based with the option to work from home one day a week, offering a salary of £30,000 to £40,000 depending on experience.
Candidates should possess strong writing skills, proficiency in HubSpot, and a good understanding of LinkedIn and trade press dynamics.

I am supporting a thriving luxury brand in Sittingbourne with their search for a PR & Marketing Specialist who will be responsible for developing, implementing, and optimising marketing campaigns across multiple channels. With a strong focus on HubSpot, LinkedIn, and editorial content, a passion for writing and expertise in HubSpot is a must. Please not this role is office based with 1 day a week at home.

Day-to-day of the PR & Marketing Specialist role:

Build and maintain relationships with trade publications and editors.
Write and distribute press releases, articles, and opinion pieces.
Manage advertising contracts and track editorial opportunities to boost brand exposure.
Design and execute HubSpot marketing campaigns.
Analyse campaign performance to optimize results and develop lead generation tools like landing pages and forms.
Develop and manage a content strategy to increase visibility and engagement on LinkedIn.
Run targeted campaigns and analyse their effectiveness to continuously improve outreach.
Produce and refine copy for blogs, emails, sales events, and social media

Required Skills & Qualifications:

Bachelor’s degree in Marketing, Communications, Journalism, or related field.
Proven experience in marketing, copywriting, or content creation.
Proficient in using HubSpot for email marketing, lead generation, and analytics.
Skilled in managing and enhancing a professional LinkedIn profile.
Excellent writing, editing, and proofreading skills.
Knowledge of trade press and editorial dynamics.
Strong analytical abilities with experience in data-driven marketing.
Capable of working independently and as part of a team in a dynamic environment.
B2B marketing experience is preferred.

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