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Location: Hybrid role, Isle of Wight
We are seeking an experienced and dynamic Head of Marketing to lead the marketing function of our fast-growing FMCG drinks brand. The successful candidate will be responsible for developing and executing a comprehensive marketing strategy that enhances brand awareness, drives consumer engagement, and delivers strong business growth. This is a leadership role that will require innovative thinking, strategic planning, and hands-on execution across all marketing channels.
- Create and implement a 360° marketing strategy that aligns with the company's goals and growth objectives, driving market share and brand performance.
- Strengthen the brand identity, ensuring consistent communication and positioning across all touchpoints, both digital and physical.
- Develop a strong brand presence in local markets.
Experience:
- Bachelor's degree in Marketing, Business, or a related field (Master's preferred).
- Minimum of 5 years of marketing experience, with at least 2 years in a leadership role within the FMCG industry (beverage or food sector preferred).
- Proven track record of driving successful marketing campaigns and brand growth, particularly within a fast-paced, consumer-focused environment.
- Experience with digital marketing, social media strategies, and e-commerce.
- Strong understanding of market research, data analytics, and consumer insights.
- Excellent leadership, communication, and team management skills.
- Ability to work collaboratively with cross-functional teams.
- Experience in trade marketing and managing relationships with retail partners.
- Creative thinker with a hands-on approach to problem-solving.
Please send you CV to
Kind Regards,
Gemma Eames
Head of HR and Marketing Recruitment
/ DL
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8 Nile St, London N1 7RF
