Our client
- Global branded FMCG manufacturer with instantly recognisable leading brands in multiple categories.
- A category leading FTSE 250 business that are striving to be carbon neutral by 2030!
- With brands that are currently in significant YoY growth and their category insights, marketing and sales departments are being heavily invested in.
- As a business they are able to offer you a high level of autonomy balanced with a team focused culture.
The Role
- As Insights Analyst, you will be identifying macro trends, assess market performance of brands & competitors, determine drivers behind market/promotional performance, gain understanding of shopper behaviours and consumption trends.
- You will work in close partnership across various functional teams internally an with external analytics agencies to guide business growth strategy.
- You will drive data-led insights into the marketing decision making process and NPD evaluation, ensuring that decisions are driven by a rigorous, fact-based approach.
- You’ll be passionate about understanding shoppers and consumers, how macro trends and tactical in-store activities influence their shopping and consumption behaviours across retailers and channels.
The Candidate
- You will have experience working in a supplier side insights role, agency side (Kantar/Nielsen/Circana) or in a role heavily involving data
- You will have the ability to look at consumer needs as a source of inspiration, with proven sales and marketing experience and a track record of achievement.
- A passion for data and analytics tools is a must! And be open to exploring new ways of analytic approaches
- The role will involve cross functional team working therefore the ability to successfully develop and maintain relationships by adopting a collaborative working style is crucial
- Strong organizational skills, attention to detail, ability to juggle multiple priorities and to keep sight of deadlines
Benefits & details
- Salary £35-40k
- Package including bonus, healthcare and pension
- Hybrid working - 2 days in Hertfordshire office
Please send your CV using the form on this page, quoting reference 9/17295/7 Confidentiality assured.
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