Marketing Manager (Hybrid Working)

New Job Alert! Become the Marketing Manager for a thriving retail business based in Stockport!

Based in convenient offices, our client’s office is easily accessible from Manchester, close to bus and rail routes in Stockport and easy access to the M60. As a business, they have forged themselves an incredible status within the retail industry and as they continue to expand, they are now searching for a talented Marketing Manager to join their dynamic team.

The successful candidate will be responsible for managing a robust marketing budget and will also be heavily involved in the brand strategy. The Marketing Manager will be managing the total marketing function including agencies to drive multi-channel sales. This is an all-round brand marketing manager role so our client is looking for someone who is digital first.

The Key Responsibilities of the Marketing Manager:

• Driving the online marketing on multiple platforms such as email and looking for new and innovative ways to reach current and new customers
• Planning and delivering for promotions—working alongside manager to plan and collaborate with financial teams, designers and the team as a whole devising an achievable promotional calendar that will maximise the performance of company objectives.
• Analysis of customers and competitors and identify key potential new clients and the retention of existing clients. Analysis of the performance of online i.e. email and offline marketing i.e. direct mail, activity continually striving for improvement
• Collaborates with PR and Brand agencies to deliver a reputable and recognisable brand

• Create a strong integrated marketing plan and ensure that all campaigns are within the agreed budget
• Maximise profits by producing promotions which are feasible within each platform’s limitations
• Work closely with other members of the team in order to generate detailed briefs for any future promotions whilst also performing regular email and landing page tests
• Optimise profitability by utilising direct mail in order to acquire new leads and manage the production of all corporate material
• Aim to identify new business sectors and also the appropriate products for them by analysing customer segments
• Make sure that all work produced, reflects the brand message
• Keep up-to-date on the latest industry trends, products, customers and changes

The Perfect Candidate:

• Experience of the full marketing mix and heavy on digital especially SEO
• Experience within a similar marketing role is essential
• Proven track record of delivering successful marketing strategies and campaigns, ideally within a retail or B2B environment
• A marketing qualification would be advantageous, however, it’s not essential
• Strong understanding of MailChimp or similar software
• Excellent budget management, leadership, catalogue marketing and email marketing skills
• Expert knowledge of offline marketing
• An eye for detail with an ambitious mindset

Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the? very best with their job search.