Marketing Executive

MARKETING EXECUTIVE

Job Description

Your role will be to assist in the implement the company’s marketing strategy, driving strong interest in the company’s services, generating leads to support their ambitious sales growth plans. You will help develop and maintain a full marcomms plan with the company’s Marketing Manager whilst liaising with the wider Sales team. You’ll stay on top of firm deadlines and run multiple campaigns, while pursuing new ideas and means of engaging your audience. The marketing mix will span a range of channels including e-mail, PPC, organic and paid SEO, website, social, video and webinars. The business is rapidly growing so there’s lots of opportunity to make your mark and add value to the business. This is a fantastic opportunity to join a rapidly growing and ambitious organisation at an exciting time with genuine opportunities for career development and progression and the ability to work from home 2 days per week on a permanent basis.

Duties

• Support lead generation through creating and executing an effective marketing strategy.
• Develop and implement digital marketing campaigns, whilst helping to maintain their website and social media channels.
• Undertake research and produce content to improve SEO and website conversions monitoring and evaluating performance.
• Monitor digital channel performances and produce reports and recommendations for areas of improvement.

Required knowledge, skills or experience

• 3 years+ commercial experience gained within marketing in a similar role.
• Experience of working within a B2B sector, ideally from a software, fintech, eCommerce, professional services or similar background.
• Degree qualified in a related subject or hold a professional qualification in digital marketing.
• Excellent understanding of marketing concepts, best practices and impactful marketing tools.
• Excellent communication skills and strong track record of creating compelling and effective integrated campaigns utilising the digital marketing mix.
• Proven experience in the management of CMS, CRM and e-mail automation systems.
• A passion for continued self-development and aspirations to further your career.

Additional Information

Location: Sunderland

Hours of work: Mon - Friday: 9am - 5pm

Rates of pay: Up to £35,000 + 10% Bonus + Exceptional Benefits

If you feel you have the qualities our client is seeking, please forward your CV and covering letter indicating your current package to Jamie Beckwith at GEM Partnership or for a discreet conversation call our Peterlee office.

This vacancy is being advertised on behalf of Gem Partnership Ltd who are trading as a recruitment Agency.

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