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My client is a leading Kent educational establishment.
They have a role for a Marketing / Development and fundraising manager. The role is term time + 2 weeks in the summer holiday.
This diverse role will encompass the three core functions of Marketing, Fundraising and Alumni to cultivate a coherent and dynamic school development strategy serving a breadth of internal and external stakeholders.
Marketing
To ensure that the school continues to thrive and has a strong reputation. Excellent relationship-building and communication skills, as well as creative marketing abilities and entrepreneurial instincts are required. Effective influencing skills, combined with charisma to act as a compelling ambassador for the school, are crucial.
Fundraising
To play an important part in developing exciting projects to benefit the students, their alumni and their staff and governors. It entails generating significant funds, initially for a renovation of our Science labs, but subsequently for ongoing development programmes to provide the best experiences and opportunities for the students while at school and providing a springboard for their future studies and careers. Fundraising will take various forms, including bid writing and campaign events.
Alumni
To foster excellent alumni relations to build and strengthen relationships between the school and its community of school leavers, friends and donors: maximising support opportunities within the school, building engagement and financial contribution to development projects. You will maintain the school’s alumni portal and be the main contact for alumni.
Key duties and responsibilities
• Develop and implement marketing, alumni and fundraising communication plan.
• Produce digital and print marketing collateral and communications, including social media content.
• Coordinate school marketing, fundraising and alumni events.
• Research and draft applications to trusts, funds, individuals, alumni etc.
• Build relationships with the local business community to support reputation, fundraising and careers.
• Provide centralised control of PR, marketing activities, and alumni/fundraising activities such as database management, events and e-newsletters.
• Process gifts and general donor correspondence.
