SENIOR DATA & INSIGHTS ANALYST - OXFORD
UP TO £60,000
THE COMPANY
We are working with a high-growth, well-established e-commerce business on a pivotal GTM/GA4/SQL Analytics hire.
THE ROLE
The successful Senior Data & Insights Analyst responsibilities will include:
- Design, implement, and maintain tagging solutions using Google Tag Manager and GA4 to track user behaviour and business performance
- Utilise SQL to optimise customer experience through segmentations & A/B testing
- Collaborate with stakeholders to define data layer requirements and ensure robust tracking implementation across digital platforms.
- Analyse and interpret large datasets using SQL to provide actionable insights for marketing, product, and operational teams
- Audit and troubleshoot tagging issues to ensure data accuracy and consistency across platforms
YOUR SKILLS AND EXPERIENCE
The successful Senior Data & Insights Analyst will have the following skills and experience:
- Proven experience in tagging implementation using GTM and GA4 for an e-commerce or digital business
- Strong proficiency in SQL for data extraction, manipulation, and analysis
- A solid understanding of digital analytics principles, including attribution models, funnel analysis, and customer journeys
- Experience working with data visualization tools such as Tableau, Looker, or Power BI
- A passion for leveraging data to improve business outcomes and the customer experience
THE BENEFITS
The successful Senior Data & Insights Analyst will receive a salary of up to £60,000, plus an array of additional benefits.
HOW TO APPLY:
Please register your interest by sending your CV to Harry Mincer via the apply link below.