- Create engaging content for product pages, blogs, email campaigns, and social media to drive traffic and conversions.
- Write SEO-optimised copy that enhances organic visibility and brand positioning.
- Develop content to support promotional campaigns, product launches, and loyalty initiatives such as refer-a-friend and rewards programs.
- Highlight customer success stories, product launches, and unique builds through creative storytelling.
- Collaborate with creative teams to produce video materials and support visual content creation.
- Oversee on-site merchandising using the CMS, ensuring products are effectively displayed and campaigns are optimised for conversion.
- Partner with the CRO team to improve customer journeys and increase attach rates.
- Analyse website performance using tools like Google Analytics and make data-informed recommendations for merchandising improvements.
- Work with the trading team to manage supplier-funded content and measure its impact.
- Lead the CRM program, focusing on automation and triggered email campaigns to support scalable growth.
- Develop behavioural, lifecycle, and RFM-based email programs to maximise daily sales and repeat purchases.
- Collaborate with data and product teams to identify buying patterns and create targeted, data-driven email campaigns.
- Manage operational and customer satisfaction emails, maintaining consistency with the brand voice and messaging.
- Deliver ongoing performance reports and dashboards to inform strategic decisions.
- Essential: Proven experience in B2C ecommerce, with a strong focus on content marketing and merchandising.
- Strong copywriting skills, with the ability to create engaging, conversion-focused content.
- Experience in using data and analytics to optimise campaigns and site performance.
- Understanding of SEO principles and their application in content creation.
- Previous experience in merchandising or ecommerce site management is a significant advantage.
- Positive, proactive attitude with a strong desire to learn and grow.
- Results-driven approach in line with a high-performance company culture.
- Excellent organisational skills and the ability to manage multiple projects efficiently.
- Strong communication skills to collaborate effectively across departments.
- Passion for tech, gaming, or consumer electronics is a plus.
- A good sense of humour and team spirit—they believe in achieving success together while enjoying the process.
- 25 days of holiday + bank holidays.
- Free parking.
- Modern office building.
- Day off for your birthday.
- Complimentary tea and coffee.
- Annual Christmas party.
- Discretionary performance-based bonus.