An exciting opportunity has arisen for an enthusiastic and driven Head of Digital Marketing to join a leading industrial manufacturing company in West Bromwich. This role offers the chance to showcase your marketing expertise and leadership skills within a challenging yet rewarding environment.
Client Details
The employer is a large organisation in the industrial manufacturing industry. Known for its innovative solutions and commitment to quality, the company has a strong presence in the UK and a growing international footprint.
Description
- Lead and manage the digital marketing team
- Create and execute strategic digital marketing plans
- Track and analyse digital marketing campaigns
- Optimise SEO and SEM strategies for maximum visibility and ranking in major search engines
- Manage social media presence and direct programs to improve social media reputation and recognition
- Develop and manage digital marketing budgets
- Collaborate with the sales team to enhance lead generation efforts
- Stay updated on emerging digital marketing trends and technologies
Profile
A successful Head of Digital Marketing should have:
- An educational background in Marketing, Business, or a related field
- Proven experience in leading and managing SEO/SEM, marketing database, email, social media, and display advertising campaigns
- Hands on experience within Magento and Wordpress
- Excellent knowledge of analytics platforms including GA4
- Experience in optimising landing pages and user funnels
- Strong leadership skills with the ability to manage and inspire a team
- Excellent analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in digital marketing and measurement
Job Offer
- Senior Head of Digital position
- Opportunity to work in a forward-thinking, innovative environment
- A chance to lead a dynamic team and contribute to the company's digital marketing strategies
If you're looking for an opportunity to showcase your marketing expertise within a supportive and ambitious environment, this Head of Digital Marketing role could be the perfect fit for you. We encourage all interested candidates to apply.