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SDUK's brands include the Nations favourite cheese brand Cathedral City plus other well-known butter & spreads (Clover, Country Life, Vitalite, Utterly Butterly), functional ingredients and dairy free products.
We have an exciting opportunity for an entrepreneurial Brand Manager to join our team and work on the SDUKs multi-award winning cheddar, Davidstow. This is an end-to-end Brand Manager role with ownership of the Davidstow brand portfolio and P&L. We are looking for a creative marketer who is passionate about working on small/premium brands. This is a hybrid role (3days/week in office) in Weybridge, with some travel to Cornwall required.
YOULL MAKE CONTRIBUTIONS THAT MATTER BY
- Owning the Davidstow brand P&L, leading the delivery of Budget and Strategic Plan volume and financial targets.
- Building future growth targets and plans for the Davidstow brand within the framework of the overall SDUK Strategic Planning and Budget processes.
- Owning and shaping the Davidstow brand positioning and framework, Brand World, and the evolution of our Distinctive Brand Assets (DBAs), and ensuring that at consumer touchpoints the brand shows up in ways that are memorable, distinctive and consistent.
- Managing the Davidstow brand portfolio (packaging and product), and A&P spend, and continually seeking ways to positively impact the brand P&L.
- Being the driving force for Davidstow brand experience, developing and delivering the strategy and initiatives to ensure that the brand shows up at every consumer touchpoint in ways that are compelling, memorable, distinctive, and consistent.
- Working alongside Sales team to open up new routes to markets and new ways for consumers to enjoy Davidstow cheddar. Build partnerships with Cornish / South-West brands, retailers and foodservice operators.
- Championing the Davidstow brand - Regularly share, update, and align plans and activity with Senior Management, Commercial, cross functional teams, and the wider business.
- Inspiring and engaging external customers behind our plans to ensure maximum support for Davidstow at the point of purchase.
YOURE BEST SUITED FOR THE ROLE IF YOU ARE
- A marketer who loves working on small and / or premium brands.
- Experienced at working as a similar level within an FMCG business.
- Strong commercial acumen and understanding of financial drivers/ levers of the P&L
- Entrepreneurial flair, comfortable working with small budgets and making a little spend go a long way
- Experienced in influencing internal stakeholders at different levels of the business, and successfully engaging with external stakeholders such as retail buyers
- A confident speaker and presenter, with strong influencing skill
- Creativity: A track record of bringing powerful creative solutions to difficult marketing challenges.
- Passionate foodies preferred. Passionate about Marketing, people and food!
WE SUPPORT AND CARE FOR OUR EMPLOYEES BY PROVIDING YOU WITH
- Private Health Care
- Bonus scheme up to 15% paid quarterly
- Flexible working the ability to work from home for up to 2 days a week
- Autonomous and inclusive working environment
- Enhanced employer pension contributions with Scottish
- Health cash plan - claim money back towards essential healthcare such as dental, eye care etc.
- Access to Thrive 24-hours a day - a leading and NHS clinically approved app which focuses on general wellbeing
- Discounted branded products
- Free, onsite parking
- Subsidised staff restaurant
- 25 holidays + 8 bank holidays
- My Staff Shop - access to exclusive benefits, free advice and savings -providing great discounts from thousands of the UKs largest retailers & service providers.
For additional information on our benefits please go to uk.saputo.com/en/carees/employee-benefits
We support employment equity. Saputo strives to embed diversity and inclusion in its operations and invites candidates from all horizons to join our team.
To enable you to bring your best we will ensure you are provided with any physical or non-physical adjustments to support your participation in the job application and interview process.
Agencies - Thank you for your interest in working with Saputo Dairy UK. We have a PSL who will be supporting us if needed. We do not pay fees or acknowledge any CVs supplied to Saputo Dairy UK unless you have been briefed on the role by a member of the Talent Acquisition Team.
