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Marketing Manager - Energize, Innovate, and Lead the Charge
Are you ready to deliver marketing that makes an impact? BarclayMeade are seeking a dynamic individual to bring our clients brand to life across designated regions in line with the business strategy and under the leadership of the Global Marketing Director (based in China).
Working across government and security segments, the business provide secure and stable communications to emergency response teams and associated parties.
Here's your chance to combine creativity with strategy to drive success across multiple channels.
What You'll Be Doing:
- Create Buzz Across the Region: Develop and execute compelling local marketing, PR, and communication plans that align with the business vision and captivate your audience.
- Host Unforgettable Events: Plan and deliver high-impact events such as fairs, dealer days, sales events, and virtual online experiences that leave lasting impressions.
- Own the Digital Stage: Manage and contribute content to the company's social media channels and website, creating engaging posts that resonate while aligning with the digital strategy.
- Drive Product Launch Success: Execute go-to-market strategies for new products using a mix of creative marketing channels to position them as must-haves.
- Master Storytelling: Draft compelling articles, interviews, case studies, press releases, blogs, and more. You'll also keep the press distribution list current and effective.
- Collaborate with Partners: Work alongside Channel Account Managers and strategic channel partners (dealers and distributors) to design and implement co-branded marketing plans that amplify sales and impact.
- Bring Creativity In-House: Support internal marketing initiatives by crafting standout creative content and collaborating with external agencies to deliver bold, innovative campaigns.
- Strengthen Relationships: Build strong working relationships with internal and external stakeholders to ensure smooth communication and collaboration.
- Stay Agile: Support the marketing team with ad-hoc tasks and bring fresh ideas to any new or evolving initiatives.
What we need from you:
- A Proven Marketer: Degree-qualified in marketing or equipped with exceptional experience, you bring both knowledge and hands-on expertise.
- Social Media Savvy: You know how to leverage social platforms for competitive advantage and can create content that cuts through the noise.
- Tech-Smart: You've worked with CRM tools, mastered Excel and PowerPoint, and know how to analyse and present data effectively.
- Project Manager Extraordinaire: With strong planning and organizational skills, you deliver on time and on point, every time.
- Customer-Focused: You're dedicated to delighting customers and know how to create solutions that meet their needs.
- A Communication Ace: You have excellent English skills, both written and verbal. If you speak another European language, that's a bonus!
- Innovative Leader: With a creative mindset and the ability to inspire others, you thrive in a role where your leadership and influence make a difference.
- Prior experience in a strategic Marketing role in a product-led organisation, Ideally electronics or electronic systems or telecommunications.
Why Join Us?
This is more than a job-it's a chance to showcase your creativity, connect with global audiences, and shape how our brand makes an impact. If you're a strategic thinker with a passion for marketing and a desire to lead initiatives that drive real results, we want to hear from you.
Ready to make your mark? Let's transform the way marketing is done!
