- Developing and managing relationships with a portfolio of key eCommerce clients.
- Work closely with the paid team and clients to agree on objectives.
- Partnering with key stakeholders to lead and develop top-tier creative, project management, and digital performance reporting.
- Leading clients through performance content and organic strategy ensuring you’re proactively managing and nurturing relationships and solving any issues related to the client's business.
- Leading the content creators and content team on strategy and executing video content, including for User-generated Content (UGC) plans which perform for clients.
- We define content as visual storytelling and as part of this role, you will be required to develop briefs, understand client hooks, and create content scripts and creative structures that ensure visual storytelling that converts.
- Develop, brief, and curate compelling User Generated Video Content across various Paid Social platforms.
- Analyse content metrics to refine strategies, ensuring alignment with brand objectives.
- Lead and collaborate with our creative team, content creators, and execs to conceptualise and produce inventive video content.
- Work closely with wider Marketing, Design, and Strategy teams to ensure cohesive video content.
- Stay updated with industry trends to ensure video content remains fresh and engaging.
- Build and develop relationships with external videographers and content creators.
- A genuine passion for developing performance-driven video content strategies for Paid Social channels that produce conscious and impactful results.
- Solid background in videography and User Generated Content (UGC) creation for a variety of brands.
- Strong grasp of Paid Social Media dynamics and platform nuances, particularly video content on Meta Ads and TikTok Ads.
- Creative, analytical, and strategic thinking capabilities.
- Exceptional communication and collaboration skills.
- Proven experience in videography, content creation, or social media management, ideally within an eCommerce agency environment.