Product Marketing Lead

The USAA Bank Marketing team is a growth engine for the Bank, with a laser focus on our mission. We are looking for a Product Marketing Lead who will share our passion to serve those who have served. The Product Marketing team acquires new accounts, shapes and implements product-specific marketing strategies, focus on performance metrics, and deliver measurable results. Product marketers accelerate growth through continuous test-and-learn agenda, improvement of paid marketing efforts, and expert allocation of marketing investments. The team will ideate, plan, launch, measure, and optimize marketing campaigns to drive sustainable growth at efficient Cost per Account (CPAs). Accountable for a large marketing budget and will collaborate closely with internal stakeholders such as Brand, Product, Risk, and Analytics to drive growth via both new-to-USAA members as well as cross-selling to existing members. We offer a flexible work environment that requires an individual to be in the office 4 days per week. This position can be based in one of the following locations: San Antonio, TX, Plano, TX, Phoenix, AZ, Colorado Springs, CO, Charlotte, NC, or Tampa, FL. Relocation assistance is not available for this position.