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Product Data Scientist Martech

Harnham - Data & Analytics Recruitment
Posted a day ago, valid for 17 days
Location

Birmingham, West Midlands B27 6QS, England

Contract type

Full Time

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.

Sonic Summary

info
  • The company is seeking a Product Data Scientist in the Martech sector with a salary of up to £70,000.
  • This hybrid role is based in Manchester, Birmingham, Leeds, or Newcastle and focuses on data science and marketing strategies.
  • The ideal candidate should have strong foundations in data science, proficiency in statistical modeling, and experience with SQL and A/B testing methodologies.
  • Candidates are expected to have a significant impact in the digital marketing domain and experience in marketing mix modeling.
  • This position offers competitive benefits and flexible working options, making it an attractive opportunity for those looking to innovate in the telecommunications industry.

Product Data Scientist (Martech)

£70,000

Manchester, Birmingham, Leeds and Newcastle (Hybrid)

This is a great opportunity to join a growing, innovative and product-led B-Corp that are looking to scale what their doing from a Data Science and Marketing perspective.

The Company

As a growing B-Corp that is looking to disrupt the telecommunications industry, this company are making strides with their growth plans, and they are looking to scale what they can do from a Data Science perspective. The team have got investment to unlock data for digital marketing and therefore will be supporting the Head of Digital Media.

The Role

As a Product Data Scientist, you will be:

  • Designing and implementing segmentation models and propensity models to create actionable customer groups for targeted marketing strategies.
  • Build and optimise value-based bidding (VBB) models and first-party enrichments to maximise ROAS and relevant business growth metrics.
  • Develop and refine attribution models (e.g., multi-touch. data-driven attribution) to measure and improve the effectiveness of digital marketing campaigns.
  • Analyse and interpret marking data from various sources.

Skills & Experience

  • Strong foundations in Data Science skills, with impact in the digital marketing domain.
  • Proficiency in statistical modelling and machine learning techniques for attribution, segmentation, and predictive modelling.
  • Strong proficiency in SQL for creating modelling datasets.
  • Experience with experimentation methodologies, including campaign A/B testing, with a deep understanding of hypothesis testing and causal inference to inform strategic decisions.
  • Experience of applying marketing mix modelling to inform future digital marketing strategies.

Whats on Offer

  • Salary up to £70,000
  • Competitive benefits
  • Flexible and remote working options

How to Apply

Register your interest by sending your CV to Daniel Abbasi via the apply link on this page.

Apply now in a few quick clicks

In order to submit this application, a Reed account will be created for you. As such, in addition to applying for this job, you will be signed up to all Reed’s services as part of the process. By submitting this application, you agree to Reed’s Terms and Conditions and acknowledge that your personal data will be transferred to Reed and processed by them in accordance with their Privacy Policy.