Digital Marketing Executive

Digital Marketing Executive

Overview

We are recruiting on behalf of our client for a Digital Marketing Executive to join their team in Bridlington, East Yorkshire. This is an exciting opportunity for a creative and results-driven marketer to enhance online presence, create engaging content, and manage digital campaigns.

Details:

• Full-time, office-based role
• Monday - Friday, 08:30 - 17:00 (30-minute lunch break)
• Bridlington
• Competitive salary, dependent on experience

Responsibilities:

Content Creation & Social Media Management

• Plan, create, and edit engaging short-form videos for platforms such as Facebook, Instagram, and TikTok.
• Adapt content to suit each platform’s requirements and audience.
• Develop and schedule posts to maintain a consistent online presence.
• Monitor and respond to social media interactions to engage with the community.

Digital Campaign Management

• Plan and execute targeted marketing campaigns across multiple digital platforms.
• Analyse performance metrics to optimise reach and engagement.
• Adjust strategies based on audience insights and platform analytics.

SEO & Website Optimisation

• Develop and implement SEO strategies to improve search rankings.
• Conduct keyword research and optimise product descriptions, blogs, and website content.
• Collaborate with the team to ensure content aligns with SEO best practices.

Google Ads & Paid Advertising

• Manage Google Ads campaigns to drive website traffic and conversions.
• Monitor campaign performance and adjust bids, targeting, and ad creatives as necessary.
• Analyse and report on key performance indicators (KPIs) to measure success.

Qualifications:

Essential:

• Proven experience in digital marketing, content creation, and social media management.
• Strong video editing skills and experience with tools such as Adobe Premiere Pro, Canva, or similar software.
• Excellent knowledge of social media platforms, including Facebook, Instagram, and TikTok.
• Experience with Google Ads and paid social media advertising.
• Strong understanding of SEO principles and best practices.
• Ability to analyse campaign performance and adjust strategies accordingly.
• Creative mindset with an eye for engaging and visually appealing content.
• Excellent communication skills and ability to work independently and as part of a team.

Desirable:

• Knowledge of email marketing platforms such as Mailchimp.
• Basic graphic design skills using Photoshop or Illustrator.
• Experience with WordPress or eCommerce platforms.

If you are a creative and strategic digital marketer with a passion for content creation and campaign management, we’d love to hear from you!

You may have experience in addition to this which we will be happy to discuss. If all the above aligns with your experience and you would like to learn more, we would love to hear from you.

Please send your CV and let’s discuss the role.

We do our best to make our adverts as specific as possible so that you do not waste your time applying for roles which are not a match. If you meet the criteria for the role we will be in contact with you. If you do not, we will email you to advise you of this. If we feel there may be other roles available for you, we will add your details to our database.

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