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Communications Manager
Location: Gosport, Hampshire, PO12 3BE
Salary: £32- £34K per annum, pro rata.
Contract: Part time, 14 hours per week.
Thorngate Churcher Trust runs a prestigious registered care home, specialising in the delivery of high-quality care for older people and those living with dementia.
We are now recruiting for a Communications Manager to be responsible for providing high-quality communications support across our busy charity.
With oversight across both the retirement flats and care home, the candidate will deliver the communications strategy that includes media relations, stakeholder engagement, internal communications, marketing and brand management activities that support the delivery of Thorngate’s mission and objectives and promote the Charity as a leading care provider in the local area.
Key responsibilities:
• Ensuring the provision of an effective external and internal communications service across the Charity.
• Supporting colleagues in understanding and uploading the values of the Thorngate brand and facilitating communications activity by sharing stories.
• Developing key partnerships with stakeholders in the local area, to promote the Charity’s work and reach relevant community groups.
• Creating connections with local and trade media, writing media releases, and pitching stories to journalists.
• Using design skills for internal and external communications.
• Liaising with design and printing companies to coordinate the publication of key documents.
• Managing the Charity’s social media platforms.
• Reporting to the CEO, providing regular updates on progress and developing new ideas together.
• To carry out other reasonable duties and responsibilities within the overall function, in relation to the grading and level of responsibilities of the post.
Key Skill Areas:
External communications
• Act as first point of contact for media enquiries and liaise with relevant colleagues to formulate and approve responses.
• Ensuring enquiries are dealt with in a timely fashion to their deadline, brief journalists, write statements or arrange interviews where necessary.
• Maintain a database of coverage.
• Handling sensitive and confidential material and information on a regular basis.
• Proactively sending out media releases and commentary to local, trade and national media outlets.
• Create a list of relevant awards the Charity can enter, and write entries for submission as relevant.
Stakeholder communications
• To maintain a database of stakeholders for the external newsletter.
• To produce and distribute the newsletter and any other relevant charity updates.
• To proactively engage with groups who may support promotion of referrals and enquiries to the Charity’s care home, us Churcher Court.
Digital communications
• Uploading documentation onto the Charity’s website as appropriate.
• Producing clear, concise and purposeful website updates.
• To help deliver the social media strategy.
• To manage corporate social media channels and update with relevant and timely news.
• To monitor social media channels and respond to comments or queries.
• To film and edit videos for use in promoting Thorngate services.
Internal communications
• To support staff with brand management matters, such as living the Trust values, producing materials that align with the Charity’s key messages and understanding that every aspect of business acts as a message for residents and visitors.
• Identifying photography requirements, liaising with key staff and residents and arranging for a photographer where necessary.
Publications
• Managing the publications process for the creation of Trust publications, such as the Annual Report. This includes interviewing staff and residents, drafting copy for approval, liaising with graphic designers, sourcing photography and distribution.
• Using design programs to produce information for our stakeholders.
• Liaising with design agencies over design and print specifications, ensuring publications are produced to the Trust’s branding guidelines.
The purpose of this job description is to focus attention on the most important aspects of the job-holder’s role. It is not intended to be a complete list of the duties; therefore, it is to be expected that the day to day performance of the job will include tasks not listed above. The list of duties for which the job-holder is responsible may reasonably be varied at the discretion of the Trust. Thorngate Churcher Trust is an equal opportunities employer and welcomes applications from suitable qualified people from all sections of the community.
If you feel you have the skills and experience to be successful in this role then apply today!
