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Adaptable Recruitment are delighted to be partnering with a growing travel organisation who are looking for a CRM Executive to join the organisation for a 12-month FTC.
The role is based in Chester and is fully site based. This opportunity is ideal for an immediately available CRM Executive who is looking for a new opportunity.
Salary/benefits:
- £30,000 per annum plus commission
- 22 days holiday plus bank holidays
- 09:00 - 17:00 Monday to Friday
Job Duties:
- Support with the CRM agenda within marketing, building and optimising our CRM communication to drive bookings, increase loyalty and lifetime value of customers.
- Work with the CRM manager to plan and execute email and SMS marketing campaigns including the set-up, scheduling and deployment of one-time, recurring and triggered campaigns.
- Manage monthly email marketing calendar.
- Deliver campaign execution by working to agreed processes and SLA's.
- Ensure marketing is delivered against agreed tone of voice and brand guidelines.
- Use reporting tools to analyse email statistics and use key metrics to report on consumer insights, content, and performance.
- Analyse performance of email marketing campaigns to provide actionable insights and improvements.
- Manage reporting of regular email campaign, comparing performance against targets and communicating to internal stakeholders.
When will interviews be taking place?
- Interviews will be happening as soon as possible.
Ideal experience
- Minimum of 2 years' experience with CRM marketing.
- Proven experience in a digital marketing position.
- Strong understanding of key marketing principles.
- Experience of end-to-end email campaign development and automations.
