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Digital Marketing & Ecommerce Manager
Coalville
£35,000 - £40,000
Company Profile
A fabulous opportunity to join an East Midlands based leading manufacturer and supplier of sustainable building and construction materials. Offering an excellent modern working environment and a positive collaborative company culture. As Digital Marketing Executive to work across a portfolio of brands in a fast growing, dynamic business that operates in both B2B and B2C sectors.
What’s on offer?
- Scope for progression
- Free parking
- Thriving SME, fast paced working environment
- Company pension
What will you do as Digital Marketing & Ecommerce Manager?
- Drive the strategies that increase digital reach of 4 brands and grow net contribution
- Implement best practices for launching new products across 4 websites, including content creation
- Create, update, and regularly monitor the product content on all ecommerce storefronts
- Monitor web analytics and make suggestions for improving UX with a goal of increasing key conversions
- Create, develop, execute, monitor and continually improve our conversion-focused PPC campaigns with a goal to improve ROI
- Monitor automated email campaigns (e.g. cart abandonment and other conversion follow-up emails)
- Paid/general social media marketing, email marketing, SEO, keyword research, Google Analytics, and website UX
What do you need as Digital Marketing & Ecommerce Manager ?
- Experience in an ecommerce business
- Hands-on experience in managing and maintaining e-Commerce websites/portals
- In-depth knowledge of the ecommerce space
- Knowledge of online sales strategies
- Knowledge of Google Analytics, interpreting reports, segments, dashboards with an ability to dive in to find insights
- Strong experience with user focused website optimisation/enhancement leading to improved revenues and improved customer experience
ID:- 8891
