Digital Marketing Manager

Our client are seeking an experienced Digital Marketing expert who will be responsible for leading on the company's digital strategy. The Digital Marketing Manager will have the ability to utilise their marketing skills to drive the company's lead generation strategy.

Client Details

An SME manufacturing and production firm based in Doncaster. The team are looking for an experienced Digital Marketing Manager from either a B2C or B2B background to lead the marketing function.

Description

The key responsibilities for the Digital Marketing Manager will include:

• Develop and implement innovative digital marketing strategies.
• Take ownership of marketing performance.
• Implement the SEO strategy to increase web traffic.
• Utilise the CRM system (Hubspot) to create engaging marketing campaigns, to drive lead generation.
• Effectively manage and interpret marketing data, and report to senior leadership team.
• Measure and report performance of all marketing campaigns.
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch-points.
• Establish and maintain relationships with key strategic partners.
• Oversee and manage the digital marketing budget.
• Analyse consumer behaviour and adjust email and advertising campaigns accordingly.

Profile

A successful Digital Marketing Manager should have:

• A degree in Marketing or a related field.
• 3+ years proven work experience in Digital Marketing.
• Experience with Hubspot CRM is highly desirable.
• SEO experience.
• Strong analytical skills and data-driven thinking.
• Excellent communication and interpersonal skills - ability to manage upwards and across stakeholders.
• Enthusiasm, and a can-do attitude.

Job Offer

On offer for the Digital Marketing Manager role:

• A competitive salary ranging between £42,000 - £48,000
• The opportunity to work with a dedicated and talented team.
• An inclusive work culture that promotes career development.

*Please note this role will be minimum 4 days per week in office, 1 from home*