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Marketing Performance Analyst
- £40,000 - £43,500
- Permanent
- Near Epsom, Surrey (Own transport needed for easy access)
- Hybrid (3 days in-office)
- Near Epsom, Surrey (location is most easily reached by own transport)
- Hybrid working (3 days a week in the office)
- Generous benefits package (Performance related bonus, Pension, access to their car scheme, Birthday voucher, Cycle Scheme, holiday purchase scheme, discounted onsite gym membership, subsidised Café and Canteen, 25 days holiday + all bank holidays)
TLP have been working with Toyota (GB) PLC for over 25 years and are a trusted partner. This role will be employed by TLP (secondment to Toyota (GB) PLC)
Brands: Toyota, Lexus, Kinto
We're seeking a motivated Marketing Analyst to join our team to help drive change through data and insight. If you have a passion for discovering hidden narratives within data and leveraging those insights to drive change we'd love to connect with you.
Role Focus:
You'll be a key part of our Marketing team, providing the data insights principally from our Digital channels that help us make smart decisions. This role is more than just reporting; it's about shaping our strategy and driving our success.
Key Responsibilities
- Analyse digital performance using GA4, Adobe Analytics, Power Bi
- Create clear and compelling reports that visualise key metrics and provide actionable insights to stakeholders.
- Ensure solid data tracking and tagging with BI teams and agencies to ensure data accuracy and reports are maintained
- Partner with marketing/sales teams to deliver campaign insights that influence action
- Support stakeholders to build data skills and curiosity
- Stay up to date with the latest trends in marketing analytics
- Have a proactive approach to problem solving and can communicate complex data insights clearly and effectively with stakeholders.
Required Skills
- Tools: GA4, Looker Studio, BigQuery, Excel
- Strong understanding of digital and campaign metrics
- Proven experience turning data into actionable insights
Bonus Skills (Not essential):
- Power BI, Adobe Analytics
- SQL
- Automotive industry knowledge
- GTM, SEMrush, Microsoft 365
Why Apply:
Be part of a major digital transformation in the automotive industry. Influence real change and work with innovative, supportive teams.
