CRM Manager

Pure Resourcing Solutions

Posted 6 hours ago, valid for 2 hours

Greenock, Inverclyde PA15 1EL, Scotland

£40,000 - £48,000 per annum

Full Time

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Sonic Summary

The CRM Manager position offers a salary between £45,000 and £48,000 and is based in Cambridge, with a hybrid work model of three days onsite and two days remote.
The role focuses on driving customer loyalty and revenue growth for a D2C ecommerce business that is expanding after a successful acquisition.
Key responsibilities include defining customer loyalty strategies, leading retention initiatives, managing the CRM strategy, and overseeing a team.
Candidates should have over 5 years of experience in CRM and email marketing, with strong analytical and project management skills.
The ideal applicant is passionate about customer-centric communications and has hands-on experience with CRM platforms and data management.

CRM Manager£45,000 - £48,000Cambridge based, walking distance from Cambridge train stationHybrid, 3 days onsite, 2 days remoteAre you passionate about driving customer loyalty and revenue growth? We are working with a D2C ecommerce business going through a period of growth after a successful acquisition. They're looking looking for a Customer Retention Manager to lead their efforts in transforming customers into brand advocates. In this role, you'll focus on delivering exceptional experiences for our subscription customers while enhancing direct-to-consumer excellence.Key Responsibilities:

Vision & Strategy: Define and lead customer loyalty strategies.
Retention Leadership: Champion retention initiatives across teams.
CRM Strategy: Develop and manage the CRM strategy and budget.
Data & Insights: Lead data-driven insights to personalise communication.
Team Management: Oversee and develop your team.
Customer Care Integration: Collaborate to enhance the customer experience.

Skills & Qualifications:

5+ years in CRM and email marketing.
Expert understanding and hands-on experience of managing CRM platforms, marketing automation and multi-audience communications essential.
Experience of database management, database mining, list segmentation and contact targeting.
Strong analytical skills and project management abilities.
Passionate about customer-centric communications.

If you’re a creative thinker with a proven track record in retention and loyalty, we’d love to hear from you! Apply now to join their dynamic team.

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