Marketing Specialist Healthcare (Guildford, On-Site)
We are a rapidly expanding healthcare company in Guildford, seeking an enthusiasticMarketing Specialistto drive our marketing initiatives and contribute to our overall business growth. Thisfully on-siterole is perfect for a versatile marketer who is passionate about healthcare and excels at developing and executing effective campaigns.
Key Responsibilities:
- Marketing Campaign Management: Plan and implement marketing strategies across various channels (email, social media, SEO, content marketing) to increase brand awareness and engage patients.
- Content Creation: Produce high-quality, healthcare-focused content for websites, social media, newsletters, and brochures.
- Sales Support: Collaborate with the sales team, providing marketing materials and strategies to support lead generation and conversion.
- Market Analysis: Conduct research to identify industry trends, competitive activities, and new opportunities for brand positioning and growth.
- Event Management: Organize and promote healthcare-related events, webinars, and conferences to increase brand visibility and attract new leads.
- CRM Management: Utilize CRM tools to manage customer relationships and optimize the sales pipeline.
- Analytics & Reporting: Track and analyze campaign performance, using insights to improve future marketing activities.
Key Skills:
- Proven experience inmarketing, preferably in the healthcare sector.
- Proficiency indigital marketing channelsincluding SEO, email, and social media.
- Excellentwritten and verbal communicationskills with a knack for creating engaging content.
- Familiarity withCRM systemsand marketing automation tools.
- Strong analytical skills to drivedata-driven decisions.
- Ability to thrive in anon-site, fast-paced environment.
Qualifications:
- Adegree in Marketing, Business, or a related field is preferred.
- Previous healthcare marketing experience is a plus.
- £40K - £50K
If you're an adaptable marketer who excels in a hands-on, on-site role, Id love to hear from you!